Month: October 2020

Myth or Fact buttons

Fact or Fiction? Looking at the Myths of Dog Daycare Franchising

It’s no surprise that the dog daycare industry has grown every year for the past 20 years, and at an average rate of 5.4%. More than six out of ten American households own at least one pet, and American pet parents spend an average of $250 per year in boarding fees. Total annual expenditure on pet care exceeds $1000 per pet household. Statistics like these make dog daycare franchise opportunities attractive and lucrative for the right investor or entrepreneur.

Let’s examine some of the dog daycare information available to potential investors. We’ll take a peek at the industry’s details, dispel some myths about perceived barriers to franchising, and answer some of the most common questions we receive.

Dog Daycare Industry Facts

Pet ownership has risen sharply over the last decade, resulting in a corresponding boom in the pet grooming and boarding industry. Pet grooming and boarding is now a booming industry. American households with pets spend $90 billion on their pets annually, and the trend shows no sign of weakening.

Fully 75% of 30-somethings own a dog. And 40% or more of dog care customers come from the 30-49 year old demographic. While dog ownership is extremely common and popular in the elderly age groups, this rising young customer base speaks volumes about the potential for continued growth in the decades to come.

Myths and Misconceptions

Despite this growth, myths and misconceptions about the industry may persist.

Myth: Kennels and dog sitters have saturated the dog daycare market.

Don’t confuse growth with saturation. Starbucks franchising growth had an expansion impact on the coffee shop industry, not a saturation effect. Similar impacts are happening in the dog daycare portion of the pet grooming and boarding industry.

The continuing trends of increased dog ownership, higher pet spending, and healthy consumer attitudes about pet health and wellbeing mean this market is nowhere near saturated. Competition is an excellent sign for continued growth, not a warning of a crowded field.

Myth: You must be a dog expert to succeed in dog daycare franchise ownership.

The most important personal assets for dog daycare franchise success are vision, resiliency, and work ethic. You wouldn’t be reading this if you were not interested in dogs.

K9 Resorts franchising comes with training and access to our original owners – the real experts. You provide the hard work, vision, and grit.

Myth: I cannot buy in because I don’t have the full franchise fee in cash.

Franchisees often finance their franchise fees. Most franchise opportunities include assistance with securing financing. K9 Resorts has relationships with lenders who help our franchisees get started.

Misconception: Dog daycare franchise purchase requires immense wealth for entry.

Investors in any franchise opportunity, such as K9 Resorts, must have a minimum amount of liquid capital and net worth. These numbers, however, can be easily misunderstood.

Liquid capital includes readily convertible assets such as investments, savings, or other financial instruments. xLiquid capital of $200,000 does not necessarily mean a bank account balance of that amount. Net worth includes everything you own minus your debts. For most people, this includes houses, automobiles, investments, savings, business assets, etc.

Answers to Frequently Asked Questions

Here’s a look at the answers to the most popular questions about owning a dog daycare franchise.

What does the franchise fee cover?

Franchise fees pay for licensing and other support such as initial training, site selection assistance, and initial marketing.

What are royalties?

Royalties are paid to the parent company as a percentage of gross revenue and cover ongoing support to franchisees such as regional and national marketing campaigns, periodic training, new product development, and much more.

Do I need an outside yard or field to operate a dog daycare?

Some form of outdoor area for the dogs and staff is excellent. But successful dog daycare’s around the country make annual profits without access to grass and trees. It’s not a requirement.

This industry is still growing, and there’s no end in sight. Find out if the K9 Resorts dog daycare franchise opportunity is a good fit for you.

Dog running to camera with kids playing in background

Pet Care or Childcare: What is the Better Business Move?

Starting a pet care business is a popular choice as we’re seeing more and more younger generations grow older without children. Millennials are choosing to adopt pups in lieu of children, and it’s creating an interesting opportunity for entrepreneurs to start their own pet care business.

Whether you’re ready to sign on the dotted line or just considering it for the first time, a pet care business is a great way to make good money while providing an important service to the community.

In this guide, we’re comparing the pros and cons of pet care versus child care.

A Booming Industry

Younger generations aren’t treating their pups like a disposable item or an afterthought like we might have seen in years past. Their dogs are an active part of their life, and they treat them like their children.

These factors are creating great opportunities for those people who want to open a pet care business. When dog owners are constantly nurturing their fur babies, they feel more inclined to send them to a doggy daycare instead of a cheaper and less extravagant kennel.

It’s opening the door for boutique pet care businesses that offer much more than supervision, walks, and food.

Fewer Restrictions

If you look up how to start a daycare, you’ll want to throw your phone in the toilet when you read about the strict regulations and the overall cost of maintaining licenses and keeping up to date on the legal aspect of things.

With a daycare, you need to worry about the child to teach ratios, max capacities, high insurance rates, and much more. We’re not saying these factors don’t apply to pet care businesses as well; they’re just not as prominent of an overhead expense to get started.

As with all businesses, you need to maintain proper state and federal licenses, and there are routine inspections and zoning rules that prevent you from establishing the business too close to certain things such as restaurants and food preparation areas.

The pet care industry offers a huge opportunity to potential business owners. Check out why it’s worth the investment!

Pet Industry Statistics: Why Invest?

Potential Influence

One thing about a child care business is it allows you to really make an impact on society. You never know where a child will end up in life, and you may look ahead in 15 years to find out a preschooler you had is now an astronaut, surgeon, or professional athlete.

These factors make child care a very rewarding business because you get to see the kids come in and out each day with their backpacks, lunches, and bright eyes.

The experience is a little different from the pet care industry because you may never see a majority of the dogs again after they come in once or twice. Many people will only use the doggy daycare once in a while when they’re on vacation or away on business.

It doesn’t mean you don’t have a chance to make an impact on the life of a pup; it’s just not as apparent and obvious as it is with a child.

Relationship Development

This point is similar to the previous one, but developing relationships with both children and pets is important in both businesses. It’s one of the greatest similarities between the two. Very few jobs allow you to establish a cohesive bond between yourself, your staff, and your visitors/students.

You must understand how this bond can break, and it can lead to feelings of sadness. After a child leaves the daycare and moves onto the big school, if you have a chance to build a close relationship, that can be tough.

These types of bonds exist in the pet care industry, but they’re not as strong because you’re not likely to see the same pup every day for years on end.

Both the childcare and pet care business are great opportunities, but if we had to recommend one over the other, you know we’d pick pet care. From a business standpoint, the industry is booming, and we only expect that to get better.

From a personal standpoint, you don’t have to worry about developing tight and sometimes heartbreaking relationships. Plus, pets don’t talk back! (usually)